As a fourth-generation Arizona farmer whose land is currently being encroached upon by suburban sprawl, Matthew Moore designs his installations to reconnect consumers to their local geographies and the life cycles of the Earth and its produce.
Lifecycles is a multimedia installation that reconfigures the produce section of the Park City Fresh Market grocery store and transforms the experience of shopping for vegetables into a beautiful meditation that brings us closer to the life cycles of the produce we buy and consume.
Park City Fresh Market grocery store
1760 Park Ave.
Film Contact
Matthew Moore
Phone: (650) 906-6767
Email:
info@urbanplough.com